We study, design, test and implement behavioral interventions that help people be happier, healthier and wealthier. Learn more

Common Cents is a financial well-being lab supported by MetLife Foundation. We use behavioral insights to design and test solutions that aim to increase the financial well-being for low to middle income Americans.

The Startup Lab aims to smartly accelerate the development of early stage companies in the health and finance fields through integrating behavioral economics research and experimentation methods into their business models.


We discover insights about human behavior and work to contribute to the academic community. Browse the papers. 

We develop tools, classes and content for people to learn about their biases and become masters of their own behavioral change. Start learning.