B.E. For Dogs: Decision Paralysis
B.E. for Dogs is a bi-weekly comic series that will examine concepts in behavioral economics from the perspective of our canine companions. Look out for new comics every other week!
Decision Paralysis: We often think that more choices will help us make decisions (think of the number of shampoo brands available to you at a given drugstore!). But with too many choices, we often find ourselves in a “paradox of choice” –with too many options to make, we make delayed decisions (or no decisions at all).