As researchers, we test our ideas using the gold standard: Randomized Controlled Trials. This helps us measure true impact and determine if an idea should be scaled.Then, we broadly share our ﬁndings.
Develop a hypothesis
We start with articulating our hypothesis: if we make x change, then y behavior will happen because of behavioral principle.
Determine Control and Treatment
Testing is all about comparisons, so you have to decide what are we comparing against our ideas against. We try to only vary one thing between control and treatment to better understand what is driving any differences.
Randomize into groups
Instead of allowing people to self-select into treatment or control, we randomly assign them to one of the groups. This allows us to know that the only difference in behavioral outcomes is due to the idea we are testing
MetLife Foundation believes that everyone should have access to the right ﬁnancial toolds and services to build a better tomorrow. The Foundations mission of ﬁnancial inclusion focuses on increasing low-income families’ readiness, willingness and ability to engage with the ﬁnancial sector, in advancing the delivery of high-quality ﬁnancial products and services, and in investing in research and learning with the view of beneﬁting those who need it most.
Common Cents leverages research and insights gleaned from behavioral science to create interventions that lead to positive ﬁnancial behaviors and improved outcomes for low- to moderate-income households in the United States
We have two ofﬁces: Durham, NC and San Francisco, CA.