Latest Posts
Why we need underdogs in March Madness
Every year, March Madness gives us an underdog story and millions flock to a momentary allegiance with a college they could not locate on a map. In the past it has been George Mason,…
Behavioral Economics & Psychology / MARCH 21 2013
Be Happy! The Super Bowl Blackout was a Collectable Experience
Collectable experiences are defined as unique, unusual, novel, or extreme experiences. Instead of viewing the Super Bowl blackout of 2013 as a frustrating experience, view it as a “collectable experience” and you will enjoy…
Behavioral Economics & Psychology / FEBRUARY 4 2013
Investment Jaws
I have recently gotten hooked on ABC’s Shark Tank (based on the original Dragon’s Den), a reality show in which rookie entrepreneurs seek investments from wealthy self-made investors. These investors are the titular “Sharks,”…
Behavioral Economics & Psychology / JANUARY 18 2013
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Helping Remote Employees Towards a Healthier Lifestyle Some Insights from MTurkers
By Nina Bartmann, Jonathan Corbin, Ziyi Yan Image by Paico Oficial from Unsplash Remote work is here to stay In response to the global COVID-19 pandemic, around March 2020, most companies across the U.S….
Make plans, not resolutions
This post originally appeared on the Pattern Health blog. By Aline Holzwarth Your new year’s resolution is very likely to fail. Most do. Resolutions are just not built to succeed. They rely on willpower, hoping…
The Mbrella Calendar: Helping Kenyan Families Track Their Savings for Health Insurance
Mbrella is a charitable organization devoted to helping impoverished Kenyan families buy health insurance. Mbrella connects donors with Kenyan mothers and employs a number of behavioral interventions meant to help the mother gain enough…
Help us improve email
Dear friends, In thinking about how to improve email (something that gives us both joy and stress), I’d like to ask for your help. I’m trying to understand how people use email and what…