Latest Posts
Using Social Norm Marketing Tactics for Effective Health Communications
This post originally appeared on the Envolve Blog. In a world filled with misinformation, it’s tempting to design health campaigns that correct false beliefs. Many educational campaigns attempt to do so by first stating…
Health, Health Management, Medical Decision-Making / OCTOBER 11 2018
The Power of Precommitment
This post originally appeared on the Pattern Health blog. Did you sign a lease to rent housing, or sign a deed to buy your house? Did you have to sign your marriage certificate to…
Health, Health Management / OCTOBER 10 2018
All You Need Is a Little Encouragement from Your Friends
This post originally appeared on the Pattern Health blog. My phone buzzes with a text. “Who’s running?” asks my friend Ankoor. ?♀️ replies Eileen; she’s in. I perform a slow mental wince at the…
Health, Health Management / SEPTEMBER 12 2018
Trending topics
Digital Health’s Secret Weapon: Behavioral Science
By Aline Holzwarth Article originally appeared in HealthTech magazine. Read the full article here. With the ubiquity of smartphones, and the fact that everyone (including your grandma) carries their devices with them everywhere, we also carry…
Make plans, not resolutions
This post originally appeared on the Pattern Health blog. By Aline Holzwarth Your new year’s resolution is very likely to fail. Most do. Resolutions are just not built to succeed. They rely on willpower, hoping…
The Mbrella Calendar: Helping Kenyan Families Track Their Savings for Health Insurance
Mbrella is a charitable organization devoted to helping impoverished Kenyan families buy health insurance. Mbrella connects donors with Kenyan mothers and employs a number of behavioral interventions meant to help the mother gain enough…
Help us improve email
Dear friends, In thinking about how to improve email (something that gives us both joy and stress), I’d like to ask for your help. I’m trying to understand how people use email and what…