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The Opportunity Cost of Sitting in the Back Seat: Wisdom Gleaned from Rebecca Black’s “Friday”
The concept of opportunity cost can be seen in the emergent societal dilemma presented by Rebecca Black through her insightful lyrics: “Kickin’ in the front seat Sittin’ in the back seat Gotta make my…
Behavioral Economics & Psychology / APRIL 22 2011
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Help surprise Dan for his 50th birthday
People all over the world will photograph themselves holding a sign with one word, which will be combined into a birthday story sent to Dan Ariely for his 50th birthday, this April 29th If…
Now Accepting Applications for the CAH Startup Lab
Now Accepting Applications for the CAH Startup Lab Dan Ariely’s Center for Advanced Hindsight at Duke is now accepting applications for its second cohort of the Startup Lab, which begins October 2016. Health and…
All You Need Is a Little Encouragement from Your Friends
This post originally appeared on the Pattern Health blog. My phone buzzes with a text. “Who’s running?” asks my friend Ankoor. ?♀️ replies Eileen; she’s in. I perform a slow mental wince at the…
Saving By Spending
This week, I visited a camera store to order two enlarged prints as a gift. I don’t order photo prints very often; in fact, I’m not sure that I have ever ordered prints aside…